Targets
Target Demographic
Our demographic primarily comes from the Southwestern United States which covers Texas, New Mexico, Arizona, and Colorado. The Ethnic groups are vast and primarily include: Caucasian, Asian, Latin American, Mexican, African American, and Native American. General Age ranges are: 18 - 45. The primary target of customers are businesses, but we put a strong emphasis on individuals who are either self- promoting or starting a new business.
Demographic Profile
| Demographic Profile |
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Total Market (%) |
| Type | Business | 75% |
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Individual | 25% |
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| Gender | Male | 70% |
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Female | 30% |
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| Age (M/F) | 18 - 24 | 35% / 50% |
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25 - 34 | 30% / 30% |
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35 - 44 | 25% / 10% |
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45+ | 5% / 2% |
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Education (M/F) |
College Grad+ | 58% |
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Some College | 28% |
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| Business | $100,000+ | 25% |
| Income | $75,000+ | 48% |
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$50,000+ | 46% |
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$25,000+ | 33% |
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| Household | $100,000+ | 10% |
| Income | $75,000+ | 38% |
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$50,000+ | 52% |
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$25,000+ | 45% |
Target Phychographic
- Need self-promotion as an individual or promotion / advertising as a business.
- They have a need and / or want to protect and give back to the environment. "Go Green."
- Want innovative ideas for their market industry (i.e. arts and / or entertainment industry of Music, Performance, Acting, Movie, Television, Film, Radio, etc.).
- Wants one-on-one clear and informative communication and involvement during the developmental process.
- Wants a great product with outstanding value.